More than just print. Visibility in the right context.

Become part of GUIDED 26/27

Since 2011, GUIDED has been connecting design-savvy locals and tourists with hand-picked stores, brands, studios, online shops, and workshops in Vienna. With 30,000 print copies and additional visibility through newsletters, social media, its website, and Google Maps, GUIDED offers more than just a traditional listing.

Why GUIDED?

Because visibility is most effective when it occurs in the right context. GUIDED reaches people who are specifically looking for unique destinations: Viennese residents interested in design, quality-conscious shoppers, and visitors to the city who aren’t looking for just anything, but for something special. Instead of generic reach, GUIDED offers an editorially curated environment that delivers credibility, relevance, and a positive brand image.

Who GUIDED Is For

GUIDED is primarily aimed at select stores and online shops, as well as labels, studios, pop-ups, and workshops. GUIDED is particularly well-suited for offerings in areas such as fashion, design, arts and crafts, jewelry, interior design, beauty, accessories, handmade products, children’s products, and related product lines. What matters most is not so much the category as the quality of the offering, a recognizable signature style, and a harmonious fit with the editorial context.

What you get with GUIDED:

• Inclusion in the annual print edition

• Featured visibility in the GUIDED newsletter

• additional presence on social media

• Placement in an editorially curated environment

GUIDED by the Numbers:

• Established in Vienna since 2011

• Magazine 26/27, with a print run of 30,000 copies

• Published once a year in June

• Over 100 participating stores and select online shops in the latest issue

What Makes GUIDED Special

GUIDED highlights not the run-of-the-mill, but the unique. The platform showcases exceptional products, independent businesses, craftsmanship, values, and quality. Those who participate become part of a credible overall picture that provides guidance and leads people directly to exciting places and offerings. The most recent edition featured over 100 stores and select online shops.

Join Now

Use GUIDED as a joint marketing initiative with an impact that extends far beyond the publication date—in the print guide and through the accompanying digital channels. Would you like to be featured in GUIDED 26/27 or be added to the waiting list?
Email us at:  hello@guided-shopping.at